One of my favorite airlines to fly is Southwest Airlines - I can usually get great rates, the check-in process is always so smooth (props to their Nashville agents), and they usually help their passengers have fun during the flight.
Well, they've done it again - they are leading the way in their industry in the blogosphere with Nuts About Southwest, their corporate blog. The blog is managed by a team of six Southwest employees from the Corportae Communications and Marketing Departments. On April 26th of this year they celebrated their first year blogging, and according to Colleen Barrett, president of SWA, "...our blog has become an invaluable communications and relationship-building tool." You can read her thoughts on their blog here.
